Setting Agendas in Cultural Markets

dc.contributor.author Philemon Bantimaroudis
dc.date.accessioned 2018-10-24T04:30:14Z
dc.date.available 2018-10-24T04:30:14Z
dc.date.issued 2017
dc.description.abstract This book draws on agenda setting theory to examine how cultural organizations relate to media in order to increase their visibility, valence, and eventually build their public image. Most organizations have a keen interest in their symbolic presence, as their media visibility influences public knowledge, perceptions and even behaviors. en_US
dc.description.sponsorship Routledge en_US
dc.description.tableofcontents List of Figures and Tables Foreword: Setting Agendas in Cultural Markets Preface Acknowledgments Introduction Leisure Time, Creative Industries and Urban - Transformations Agenda-Setting Theory: A Brief History Agenda-Setting Influences at Different Levels Fragmentation of Agendas and Specialized Interests Organizations and Agenda Setting A Shift toward Culture What Drives the Agenda Setting Process? Relevance and Uncertainty Beyond the Need for Orientation Cultural Agenda Setting: Motivations and Orientations Are Cultural Experiences Relevant? Cultural Uncertainties Consumer Motivations in the Cultural Domain Cultural Markets, Organizations and Experiences Developments in the Cultural Domain Cultural Industries and Cultural Theorists Cultural Attributes Cultural Economics A Digital Culture Culture and Competition Culture in the Form of Texts Cultural Convergence "Rational Edutainment" and Popular Entertainment Concluding Remarks about Prominent Attributes Cultural Domain Cultural Segmentation and Media Agendas Segmented Agendas Geographic Agendas Demographic Agendas Lifestyle and Personality Agendas Popular and Rational" Agendas Multiculturalism and Cultural Agendas Concluding Remarks Cultural Agendas, Digital Technologies and Media Platforms The Transformation of Cultural Production A Record of Digital Transformations The New Agendas Promotion Agendas Content Agendas Technology Agendas Agenda-Setting Influences and Effects in the Cultural Domain Cultural Hierarchies and Prominence Salience: An Evolving Construct Media Salience Public Salience What Are the Main Influences of Cultural Agenda Setting? Organizational Agendas and Media Agendas Cultural Agenda Setting and Future Explorations Third Level and Agenda Melding สิ้นสุดการสนทนาผ่านแชท พิมพ์ข้อความ... en_US
dc.format.extent 166 en_US
dc.format.mimetype application/pdf en_US
dc.identifier.isbn 9781138944688
dc.identifier.uri https://repository.museumsiam.org/handle/6622252777/448
dc.language.iso eng en_US
dc.publisher Routledge en_US
dc.rights.accessrights สงวนสิทธิ์ในการเข้าถึงภายในพื้นที่ของสถาบันพิพิธภัณฑ์การเรียนรู้แห่งชาติเท่านั้น en_US
dc.rights.holder สถาบันพิพิธภัณฑ์การเรียนรู้แห่งชาติ en_US
dc.rights.license ผลงานนี้เผยแพร่ภายใต้ลิขสิทธิ์ของของสถาบันพิพิธภัณฑ์การเรียนรู้แห่งชาติ en_US
dc.subject Organizations en_US
dc.subject Experiences en_US
dc.subject Creators en_US
dc.subject.other Museum in General
dc.subject.other Cultural Markets en_US
dc.title Setting Agendas in Cultural Markets en_US
dc.title.alternative Organizations, Creators, Experiences en_US
dc.type Text en_US
mods.genre หนังสือทั่วไป en_US
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